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"Another source of fun is for the little peoples to tell
a circle of friends a tale which is made up. The idea
is to make it more and more improbable and wild.
A sort of contest in the imaginary sets in, with perfectly
hilarious results mixed with sudden moments of
great gravity."
The most recent colors of undergear is bright and yet
earthly by means of the vibrant flowers. The birds are
nostalgic in that once a time ago, there was a man.
This man had drawn birds on his sketchbook and
decided to share them in our company. He carefully
cut them out from the textured paper and pasted them
to the backdrop, mind you this was an urban alleyway.
We all admired his sense of beauty even if surrounded
by rocks, trash, and very tall buildings.
He handed us nature.
As time passes by, those birds had no idea they were to
return to my view. So here, I will continue to share the
wildness in nature, from in the leaves to under the root.
Thank you, dearest man. I love you eternal.
The universe snapped us up to capture some design images and the rabbbits jumped out of the hat. This photoshoot was in a place of silence, wrapped from eyes of Zoey Burger, caressed by Lyra Bloom. The day was of the most grand. A warm air, almost sundown, and gravel roads abound.
Thanks to it be.
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There is a compartment of sensibility where the newest collection for Spring/Summer 2012 has evolved.. and it begins with a word, entelechy.
We grasp an idea of philosophical beginnings to form a vintage, fable inspired vision. As old or young as each tree identified from the northwest landscape, our continuation ensues.
Entelechy
A perfect realization as opposed to a potentiality.
The state of being complete.
In vitalist philosophy, a vital force that propels
one to self-fulfillment. It is also understood
by many as the dynamic purpose that is coded within,
a purposeful unfolding of what a thing is.
In Aristotle's philosophy, it's synonymous with
completed actuality, where there is no further
potentiality to be realized. The essence has been fulfilled.
The actualization of form-giving cause as contrasted
with potential existence.
A hypothetical agency not demonstable by scientific methods
that in some vitalist doctrines is considered
an inherent regulating and directing force in the development
and functioning of an organism.
The entelechy itself, by moving toward its destiny,
fulfills its own nature as a consciousness.
This collection will be visualized in images with the roots of specific trees, and the elves which inhabit them. Within the next month, a lookbook of this collection will be listed at the shop online as we continue to move forward.
http://www.undertheroot.com